Friday, October 8, 2010

The guestroom of the future








The world’s largest hospitality technology expo HITEC opened this week in Orlando, US. Running June 21-24, the event will see some thousands of hospitality professionals gather to check out the latest products and services.

Jason Q. Freed, editor of our sister publication, Hotel World Network, previews some of the product launches.

Alcatel-Lucent will demo the My IC Phone: the multimedia hub for guestrooms that enables guests to have instant access to a variety of hotel services, communication options, entertainment choices, room controls and Web applications, all through an intuitive, high-resolution touch-screen interface.

Alloso Technologies will unveil a business intelligence iPhone application. The app displays a comprehensive dashboard on an iPhone or iPod Touch that accesses real-time summary information for GMs, regional managers and executives. It includes key performance indicators, P&L data, budget comparisons, revenue segments, expenses, competitive set data and links to guest reviews.

Aptech Systems is launching EV Lite and announcing its Next Generation Aptech Accounting Solution. EV Lite is a cost effective, Web-based financial reporting tool for operators who need daily performance reporting and automated multi-property data gathering. The system gathers and consolidates financial and other performance data from multiple hotels and delivers a wide variety of management reporting.

Avaya will launch a hospitality technology platform to help hotels more effectively tailor in-room guest services by running interactive applications on a next-generation guestroom phone, which acts as a type of in-room media hub. Avaya Guest Media Hub features a touch-screen interface that allows guests to make phone calls, set alarms, get stock quotes, check the weather, make restaurant reservations and tee times and peruse the wine list.

Cendyn will announce an eCRM suite — a one-platform tool for sales, guest preference tracking, follow up satisfaction survey and follow-on marketing. eCRM Suite is installed at The Breakers and is increasing the resort’s revenue through a better understanding of how to market more effectively to guests preferences.

Flyte Systems is announcing FlytePad, its iPad-based airline information service. Flyte monitors which city you are in and sends airline flight information for the nearest airports so guest service staff can assist guests anywhere on property, even in the airport shuttle.
hotel SystemsPro is launching its iPad Internet-based hotel ServicePro solution that lets operators create and monitor all property or hotel chain maintenance, service and guest service needs from one screen. It enables executive management review of required services that include scheduled maintenance, insurance renewals, health inspections, deep cleaning cycles and many other duties.

Northwind-Maestro PMS will unveil ResWave direct website bookings using social media and mobile devices. The mobile-ready ResWave Booking Engine levels the playing field for independent operators by delivering a mobile-optimized marketing and booking experience to guests at a lower cost-per-reservation than third-party online travel sites.

O’Rourke Hospitality Marketing will introduce an iPhone app for hotels called Smartstay, a new ‘white label’ iPhone app that hotels can customize to represent their own brand. Hotels can enter hotel information, images, videos and news updates with a content-management system they can access online.


Travel Tripper will introduce RezTrip 2.0, a private-label online booking engine offering new ways to merchandise, price, package, up-sell and cross-sell. Flexible packaging options will result in guests booking more than just guestrooms and drive higher value reservations.

VingCard Elsafe will introduce a wireless online system offering benefits beyond wireless online electronic locks, which will have an impact on the efficiency at hotel properties to immediately improve the bottom line and positively influence the guest experience. Based on the success of VisionLine, VingCard Elsafe’s new wireless solution will provide a cost-effective, reliable solution.

VTech will announce its entrance into the hospitality market, demonstrating its new product line dedicated to hospitality.

No comments: